Why Not Cold Call?Ĭold calling is a thing of the past. By tailoring our 3-Bet range around hands with one or more high card, we can use blockers to maximize folds and reduce the number of 4-bets we’ll face. This article will focus on playing a ‘3-Bet or Fold’ strategy from the HJ, CO, and BTN that is linear in structure and favours big cards. Linear 3-Betting means building a 3-Bet range from the top down. Starting with AA, we 3-Bet hands in a continuous procession down to the weakest hand we deem good enough to 3-Bet.